News

Innovapost is pleased to announce that Robert Leighton, Senior Vice President of Retail and Direct Marketing, will be a keynote speaker at the Intelligent Enterprise Expedition (IEE08) to be held in Toronto on March 5-6, 2008. IEE08 will bring together top executives and government officials to explore how location intelligence is being applied in new and innovative ways across the enterprise.

Mr. Leighton will present on “The Value of Getting Data Right: A marketer’s perspective on good data and how it’s relevant to you,� describing critical data quality pitfalls and show how the correct processing of data allows direct mail to be more effective for those sending it and for those receiving it. The takeaways from this presentation will benefit any organization trying to manage and use address information effectively.

Take this opportunity to learn more about Innovapost and how it partners with Canada Post to deliver solutions aimed at helping marketers overcome barriers to reaching the right people via direct mail. More conference details are available at http://www.dmtispatial.com/IEE08/.

About Innovapost

Founded in 2002, Innovapost is a leading provider of IT solutions and services, with a specialization in SAP and Web development. Our services include business consulting, IT transformation, application development, application management, infrastructure service management, and change & human performance management.

With over 750 employees located in Ottawa, Mississauga and Toronto, we closely collaborate with our clients to fully understand their business requirements and then deliver innovative and flexible solutions that anticipate change in quickly evolving industries.

For more information, visit the company’s Web site at http://www.innovapost.com.

For more information, media only:

Chris Xarchos, Innovapost, +1 (613) 270-6191, EST